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Subject :Iowa State University - Social Media Specialist (Financial Aid & Admissions)
Position Title:
Social Media Specialist I
Job Group:
Professional & Scientific
Required Minimum Qualifications:
Bachelor’s degree
Preferred Qualifications:
Experience with Facebook and Instagram
Experience with content generation
Experience doing audience research
Job Description:
Located in the heart of Iowa State’s campus, the Enrollment Management Marketing team focuses on the marketing efforts for the Office of Admissions and the Office of Student Financial Aid. The Enrollment Management unit is seeking qualified candidates for the Social Media Specialist position to manage the online social media presence for the Office of Admissions and the Office of Student Financial Aid. In this role, you will report to the Assistant Director of Financial Aid and will sit within the Enrollment Marketing team. You will plan and implement marketing strategies via social media to support Financial Aid and Admissions marketing needs. The main duties of the role will be to generate content, create awareness, establish and implement branding efforts, monitor the platforms for any questions/comments, and get information out to perspective and current students and families about Admissions and Financial Aid. This person will also oversee four student employees within the Enrollment Marketing team.
As a Social Media Specialist, working with both the Office of Admissions and the Office of Student Financial Aid, you will have the ability to work both independently as well as in a team environment. You must demonstrate creativity, adaptability, effective writing, time management skills, marketing, an innovative mindset, and social media experience.
If you’re ready to start a rewarding career alongside dedicated marketing, financial aid, and admissions staff at Iowa State, apply to join us today!
Example of Duties
• Plans and implements marketing strategies and campaigns using social media, including content development.
• Builds brand identification and develops awareness.
• Promotes unit and its people, events, accomplishments, etc.
• Determines which social media channels to use and analyzes effectiveness.
• Monitors and responds to posts and feedback.
• Identifies opportunities to enhance interaction with stakeholders, clients, customers, etc.
• Solicits attention and builds a community of followers.
• Participates in building websites that integrate with various social networking sites.
Level Guidelines
• Individual contributor position with developing professional and/or technical skills working under immediate to general supervision
• Grasps professional-level knowledge and concepts of field while working in a progressive learning mode
• Works on problems and issues of somewhat limited scope
• Follows standard practices and procedures in analyzing situations or data for which answers are available or can be obtained
• Responds to inquiries and issues, escalating to manager or higher level workers as appropriate
• May lead projects of limited scope and complexity
• May provide guidance to students
Appointment Type:
Regular
Number of Months Employed Per Year:
12 Month Work Period
Time Type:
Full time
Pay Grade:
PS806
Apply online at https://isu.wd1.myworkdayjobs.com/en-US/IowaStateJobs/job/Social-Media-Specialist-I_R13572 |
